Profile in Leadership: Christina Keller, MBA ’07, president and CEO at Cascade Engineering
Christina Keller upholds and updates a family tradition of do-good capitalism at B Corp Cascade Engineering.
November 19, 2020
Christina Keller got far more excited than anyone expected. In an otherwise routine meeting in October, a division leader threw out the notion of creating a new product, the “smart” pallet, marrying Cascade Engineering’s location-tracking RFID chip-making arm with another subsidiary that manufactures plastic pallets. Cascade was already in talks with one major logistics firm about a large order of RFID tags for new pallets, so why not sell them both?